With the embeddable audit widget → on your agency's own site, visitors turn into named leads: they enter their domain and email, get a real teaser audit back, and land in your leads list with their domain attached. Your follow-up call starts with their actual SEO problems on screen instead of cold.
Choose where it lives
Put it where prospects already are: the homepage, the services page, a "free audit" landing page you run ads to. It outperforms a contact form because it gives value before asking for the meeting.
Set it up
To start capturing leads:
- Embed the widget on your site — it's an iframe, and the details are on the developer page →.
- Watch the leads list in the product. Each lead carries an email, a domain, and a timestamp.
- Before the follow-up, run the full audit on their domain in your own workspace — you call them holding the complete picture; they saw the teaser.
Work the leads
The teaser shows the prospect enough to prove their site has work worth doing. The gap between teaser and full report is your meeting agenda — lead with the two or three findings that cost them the most.
Limits and usage
- Widget runs are rate limited per visitor and spend from the free-tool budget, not your workspace credits.
- Leads are first-party data from your own site's visitors — treat them under your own privacy policy, which your site should state.
If something isn't working
Leads with fake emails. The domain is still real — a junk email tells you the prospect wanted the audit without the call. Some convert later; the audit result is your reason to try once.
Traffic but no leads. The widget converts interest — it doesn't create it. Check the page's own traffic and placement first; above the fold with a clear promise beats a footer slot.