For dental clinics
Dental SEO: find the treatment searches patients make, and the page for each
Implants, whitening, veneers, emergencies: see which treatment searches patients make, which clinics win them, and the page your site needs for each. Free, no card.
1The new-patient numbers
Find the treatment searches patients make before they book.
Bookings from Google are flat and nobody can tell you why. Your plan lists the searches patients make for your treatments, marks each one as buying, comparing or learning, and shows how many people make it each month. Start with the buying ones: those are the searches worth a page first.
- Every search marked buying, comparing or learning
- Monthly searches and difficulty on each
- The searches you already show up for, marked
- Buying
pediatric dentist near me
201,000 US searches a month
- Buying
dental implants near me
110,000 US searches a month
- Buying
teeth whitening near me
60,500 US searches a month
- Buying
emergency dentist near me
- Comparing
clear aligners
18,100 US searches a month
- Comparing
invisalign vs braces
- Learning
dental implants cost
135,000 US searches a month
- Learning
how much are veneers
27,100 US searches a month
Sample: Maple Street Dental is made up for this page. Searches: DataForSEO, US, September 2026.
2The treatment pages
Know which treatment pages your site is missing.
Patients search for implants, aligners and emergencies one at a time, and your site has one Services page. Every search you confirm goes to one page, marked live, covered by a page you have, or one to build.
- One main search per page
- A warning when two of your pages chase one search
- Live, covered or build on every page
- Live
dentist near me
/
- Covered
teeth whitening near me
/services
- Build
dental implants near me
/dental-implants
- Build
dental implants cost
/dental-implants/cost
- Build
clear aligners
/clear-aligners
- Build
emergency dentist near me
/emergency-dentist
- Live
pediatric dentist near me
/childrens-dentistry
Sample: Maple Street Dental is made up for this page.
3Across town
Check your map ranking from nine spots around the clinic.
You search from the front desk and see the clinic near the top. That's one spot. The free rank grid checks Google Maps from 9 points about 5 km apart, so you see the suburbs where patients stop finding you.
- 9 live Google Maps checks in every run
- Your position at each point, or a dash
- Free, with no account
Found in 7/9 points - avg rank #4.4
Ringed: your address. Rows are about 5 km apart.
Sample: Maple Street Dental is made up for this page. Ranks are a sample; your grid reads Google Maps live.
4The clinic down the road
See which clinics outrank you, with directories kept apart.
The plan finds the clinics that show up for your treatment searches. Zocdoc, Healthgrades and other directories are flagged and left unticked, and one tap puts any back.
- Clinics found from your own searches
- Directories flagged before they count
- Add the rival only you know about
Planning against 3 of 6
Sample: Maple Street Dental is made up for this page.
5When patients ask ChatGPT
Get the questions patients ask ChatGPT, each tied to a treatment page.
Patients now ask AI full questions, like what implants cost without insurance. From the searches you pick, the plan writes questions like those and ties each one to a page in your plan. The free plan shows all the AI questions mapped to your pages.
- Questions for ChatGPT, Perplexity, Gemini and AI Mode
- Each question tied to a page in your plan
- Remove any that don't sound like your patients
How much do dental implants cost without insurance?
Answered on /dental-implants/cost
Are clear aligners as good as braces for adults?
Answered on /clear-aligners
What counts as a dental emergency, and where can I go tonight?
Answered on /emergency-dentist
At what age should my child first see a dentist?
Answered on /childrens-dentistry
Sample: Maple Street Dental is made up for this page.
6What patients see in Google
Get a title for every treatment page, written the way patients search.
A page that shows up in Google as Home or Services doesn't tell a patient it treats their problem. On a paid plan, every page gets a title, a description and an H1 in one list, around 60 characters so Google shows them whole, with the current one beside each.
- A title, description and H1 for every page
- Around 60 characters, so Google shows them whole
- Copy each one straight into your site
Now
Home
New - 50 characters
Maple Street Dental | Family and Emergency Dentist
maplestreetdental.example/
Family dentistry, implants and same-week emergency visits at Maple Street Dental. See our treatments and book online.
Sample: Maple Street Dental is made up for this page.
And the small stuff, handled
What you don't offer stays out. Tell it you don't do implants and nothing gets planned for them.
Runs while you're with a patient. Close the tab and the research keeps going.
Run it again. Added a treatment or a location? Re-run the analysis.
No padded lists. Spelling variants of one search count once, marked +N variants.
Nothing changes on your site. The plan reads your pages. It never edits them.
Nothing touches your Google profile. The grid reads public results. Nothing signs in, posts or replies.
What we won’t do
We won't write clinical claims your dentists haven't checked, and we won't promise a spot on the map. The plan shows what to build and who you're up against; your team decides what goes live.
Questions practice owners ask
Is dental SEO different from other local SEO?
The work is the same: the map, a page for each treatment, and pages patients trust. What changes is the searches. Patients search one treatment at a time, often with cost or near me in it, so the plan lists those and gives each its own page.
Is the first plan really free?
Yes, with no card. It covers the research, your searches, the clinics you're up against, the page for each search and every AI question mapped to your pages. A new account also gets a 7-day free trial, with no card, that adds page titles and the content calendar. After that they need a paid plan.
Does it manage our Google Business Profile or reviews?
No. The free rank grid shows where you appear on the map, and the free local SEO lessons cover your profile and reviews, but nothing signs in to your profile, posts or replies.
Will it write our treatment pages?
Not yet: writing opens to customers in October. Until then, the plan gives whoever writes your site each page's search, and the content calendar on a paid plan puts a date on each one.
Can our practice manager run it without an SEO background?
Yes. Setup is seven short screens, mostly checking what we filled in from your homepage. The research takes three to five minutes more, and it keeps going if you close the tab.
Find out which treatment pages to build first.
Try it on your own clinic's site first. Free, no card.
- Free first plan
- No credit card
- Keep your plan